In this digital age, small and medium-sized businesses are utilizing technology tools to stay ahead of their competition, reach more customers and increase profits. We are passionate about the growth of small business owners and have sourced seven (7) tech tools that will help improve your business in 2020.
Google My Business is a free and easy tool that helps small businesses reach more customers, improve sales and stand out. It is an easy way for small business owners to promote their products, services and improve chances of appearing in over 3.5 billion Google searches daily.
A free Google My Business Account offers you a business listing that lets customers find you easily across Google Search and Maps.
Customers love to interact with up-to-date businesses, so you can post new pictures, offers and activities that make your business unique and customer friendly. They can connect with your business by calling, messaging or even visiting the physical location of your business.
Google My Business also offers you a website for your business free of charge. This way, potential customers can find you as quick as possible. You don’t have to be a web designer; your beautiful website is just a few clicks away.
WhatsApp Business is a free and easy tool that small business owners can use to connect with their customers. It offers a unique experience for messaging, product display and sharing.
Small business owners can create a business profile that provides relevant information like business description, address, email address and website.
You can promote your product or service directly using the WhatsApp Catalog feature and can create more than one catalog with product description, price, images and even website. Customers can browse through these catalogs, share and also help promote their favourite listing.
With the “Quick Replies” feature, you can save frequently used messages to reuse in answering common questions as quick as possible.
You can also use the ‘Automated Messages” feature to set away messages when you are unavailable to answer. Your customers do not have to wait for long hours for an immediate reply.
Everyone is naturally inquisitive. Wouldn’t you love to receive alerts anytime your name, business name, product name or any word you chose is mentioned on the web?
Google Alerts is an amazing web monitoring tool that ensures alerts are delivered to you for mentions on any keyword you decide to monitor. It offers a more easy and quick way than hours of searching on your own.
You can set up alerts to monitor what anyone is talking about your business or products online, be it positive or negative.
You can also set up alerts to monitor your competitors, what they doing right or wrongly and generate insights.
Amana Market is a marketing tool for small business owners (e.g. farmers, tailors, hairstylists etc.). The platform gives small businesses access to buyers.
You can register yourself or your cooperative as a team manager on Amana Market.
You can register on Amana Market for free. No hidden charges!
Invoice.ng is a free and easy-to-use online invoicing tool for small business owners. It adds a professional touch to your business by allowing you to send invoices to your customers and clients online.
You can create beautiful custom invoices online and send to customers/clients via SMS or E-mail. They can view and pay online from any location.
Invoice.ng also offers to manage expenses, payment records and taxes for your business. They offer a free plan and you can try their service with that.
GIG Logistics offers support to small and medium-sized businesses by adding professionalism to their sales, customer and delivery services. You can explore the convenience of their pick-up service and can schedule recurring pick-ups on select days and times.
Depending on the needs of your customers, same and next day delivery services are available at affordable prices. Either within your city or to a different state.
You can also explore the cash-on-delivery service that ensures payment for your products upon delivery to your customer. Your customers can also get to track their packages with real-time updates.
As a small business owner, you’re always caught up with several activities and may not have adequate time to monitor the social media profiles of your business. This is why we are recommending Hootsuite.
Hootsuite is a tool that helps with the scheduling, publishing and tracking of content across all social media profiles of your business.
You can manage all social media accounts in one place, schedule hundreds of content and messages, and also get recommended content for your audience.
You can also monitor campaigns, gain instant insights and identify growth opportunities for your business.
Feel free to explore the free plan or other available paid plans.
